5 min read

Lower Retail Turnover With Better Internal Communications

By Dane Schwartz on Oct 3, 2022 11:35:21 AM

Whether you operate a single retail location or a chain of stores, your retail employees are your best asset. They are the ones who interact with your customers daily and can create a positive or negative association with your brand. 

But, with a 69% employee turnover rate in retail — 12% higher than the U.S. national average — it can feel like most of your time and resources are spent on hiring and training new staff rather than nurturing existing employees to be your best brand ambassadors. 

With an approximate price tag of $3400 to replace one employee, a retention strategy should definitely be on your radar.

Topics: Communication Frontline Workers Employee Experience Workplace Communication
5 min read

Five Ways to Enhance Senior Care Employee Communication

By Dane Schwartz on Sep 8, 2022 2:28:01 PM

Deciding to place a beloved family member in a senior care facility is challenging. It's a decision no family member wants to make, but they trust you and your staff to offer them the best care possible when they do.



However, if employee communication in your long-term care facility falls short, it can be a chaotic and frustrating experience for your senior care staff, residents, and their families. This can lead to families moving their loved ones to a different facility and employees leaving their roles to find work elsewhere — and in a worker shortage, it's unlikely you can spare staff right now.

Effective communication is the foundation for any successful relationship, and your assisted living facility is no different.

Topics: Communication Frontline Workers Workplace Communication senior living
4 min read

Amid Labor Crisis, Frontline Employee Retention is Critical

By Dane Schwartz on Aug 22, 2022 8:00:00 AM

If your favorite vegan ice cream flavor has been out of stock at your local supermarket for the last few months, you may be the victim of a labor shortage.

Current labor shortages are affecting supply chain issues from picking crops, manufacturing, and transportation to stocking shelves, and there’s no end in sight. Thus, that persistent empty shelf is where your ice cream should be.

As a business owner who employs frontline workers, this reality is a heavy weight to carry. Your profits hinge on hiring and retaining enough workers to keep business cruising, customers happy, and cash flowing.



When your ‘help wanted’ ad gets nothing but crickets, and you receive resignation letters regularly, it’s hard to remain hopeful. But, rather than focus on the frontline employees you don’t have, it’s better to focus on keeping the ones you do.

Topics: Frontline Workers Employee Experience Workplace Communication Hiring and retention
4 min read

Four Ways Automation Can Improve Frontline Employee Communications

By Dane Schwartz on Jul 11, 2022 8:00:00 AM

At the start of the pandemic, organizations scrambled to get online, set up curbside shopping, and restructure how to get work done and stay in business. It was like everyone was in fight or flight mode.

Those who fought (mostly) survived – and this fight to stay alive, forced companies to find new ways to do business. 

Many of these changes ended up being for the better. Namely, how the world views frontline employees. Before the pandemic, frontline workers were often considered expendable and easily replaced. But now, businesses know better. 

Topics: Communication Employee Engagement Workplace Communication
5 min read

How to Be Inclusive With Your Frontline Employee Communication Strategy

By Dane Schwartz on Jun 23, 2022 7:00:00 AM

There’s nothing like a global pandemic to highlight poor employee communication. Especially in industries where workers need to physically show up for work.

Frontline and hourly workers make up 80% of our global workforce, and for industries like restaurant, retail, and manufacturing, they represent the largest percentage of the workforce. 

Topics: Communication Frontline Workers Employee Experience Employee Engagement Workplace Communication
4 min read

Best Practices For Leaders To Improve Frontline Employee Communications

By Dane Schwartz on Jun 6, 2022 6:04:07 PM

Communicating effectively with a large team of desk-less workers has its challenges. But the pandemic did an excellent job of highlighting just how critical frontline workers are to a company's success. And the mass job walkouts have taught us that frontline employees are no longer interested in being treated like second-class workers. 

Topics: Communication Frontline Workers Employees Employee Experience Employee Engagement Workplace Communication
5 min read

3 Employee Communication Tools Every HR Professional Needs To Engage Frontline Workers

By Shawn Boyer on May 23, 2022 11:03:50 AM

The work world has experienced drastic changes over the last few years. The pandemic has influenced how businesses operate, from hybrid schedules to company policies, practices, and procedures. 

Topics: Communication Frontline Workers Company Culture Employee Engagement Workplace Communication Employee Engagement Survey
5 min read

Using Technology To Communicate With Frontline Staff Is Good For Business

By Shawn Boyer on Apr 25, 2022 8:00:00 AM

Dubbed The Great Resignation, 2021 was officially the year of quitting. Thanks to severe job dissatisfaction, workers in retail, hospitality, accommodation, and food services were among the top employees to lead the walkout.

And while 2022 has turned a corner with unemployment currently hovering around 3.9% — down from 2021 — all business who have frontline and deskless workers are struggling to retain existing employees and fill open positions.

Topics: Frontline Workers Workplace Communication Hiring and retention
4 min read

Solving Unique Challenges for Senior Living

By Shawn Boyer on Apr 4, 2022 3:49:40 PM

Every industry has its own unique challenges in communicating with its various constituents - prospects, customers and their employees.  

Senior living communities are certainly no different.  And, their communication challenges are unique and heightened in two ways:

1. Like most industries that have a large number of frontline employees who don’t have company issued email, they struggle with how to effectively communicate with those employees; and
2. they have an added layer of complexity because they need to communicate (in real time in a lot of instances) with their “customers”, who in a lot of cases are both their residents AND the family members of those residents, and they are not tied to a desk/email during the day.

To say that we have enjoyed working with these companies is an understatement - we have LOVED working with them and seeing all of the different ways in which they’re using the goHappy platform to solve for those challenges.  Below are a few examples of those just in case it can be helpful to anyone else out there who has similar challenges - we hope it can get your wheels turning!  In all of these instances, they are using goHappy to send text messages directly through our software to their frontline employees, residents and family members.

Topics: Communication Employee Experience Employee Engagement Workplace Communication
3 min read

Tapping Frontline Workers’ Full Potential Via Communications

By Shawn Boyer on Feb 7, 2022 11:56:21 AM

Studies show frontline employees feel undervalued and disconnected from their leaders, causing a lack in commitment, engagement and contributions to the workplace. However, companies that invest in engaging frontline team members have seen positive results like higher revenues, productivity and lower turnover. HBR Analytic Services reported that 87% of nearly 500 business executives said they will be more successful when frontline workers are empowered to make important decisions in the moment.

Topics: Frontline Workers Workplace Communication